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244.500 Malt beverage premium prohibition -- Exceptions.
(1)
(2)
(3)
(4)
No person holding a license to sell malt beverages shall offer or give anything
tangible of value as a premium for the return of caps, stoppers, corks, stamps,
wrappers, coupons, or labels taken from any bottle, case, barrel, or package
containing malt beverages or to offer or give anything of value as a premium,
gift, or prize for any purpose in connection with the sale of malt beverages.
Subsection (1) of this section shall not apply to the return of moneys
specifically deposited for the return of the original containers to the owners; nor
shall subsection (1) of this section prohibit brewers, wholesalers, or distributors
from giving anything of value as a premium, gift, or prize to wholesalers,
distributors, or their employees in connection with sales incentive programs.
Subsection (1) of this section shall not apply to brewer-sponsored national
sweepstakes in which major prizes, not including rebates, price discount
coupons, or brand-related novelty items are given to consumers based on
certificates found in malt beverage packages or on point of sale materials. Malt
beverage distributors, retail licensees, and their employees shall not be eligible
to redeem the certificates or participate in the national sweepstakes.
Subsection (1) of this section shall not prohibit brewers, out-of-state brewers,
wholesalers, distributors, or retail licensees from selling malt beverages
packaged in or securely bundled with brand-related novelty items if the price
charged for the packaged or bundled malt beverages specifically includes the
cost of the brand-related novelty item.
Effective:June 26, 2007
History: Amended 2007 Ky. Acts ch. 99, sec. 7, effective June 26, 2007. -Amended 1990 Ky. Acts ch. 359, sec. 1, effective July 13, 1990. -- Amended
1982 Ky. Acts ch. 104, sec. 1, effective July 15, 1982. -- Recodified 1942 Ky.
Acts ch. 208, sec. 1, effective October 1, 1942, from Ky. Stat. sec. 2554b-206.
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