2014 New York Laws
GBS - General Business
Article 21 - (330 - 337) PUBLICATIONS
335 - Inserting unauthorized advertisement in newspapers and magazines.

   335.   Inserting  unauthorized  advertisement  in  newspapers  and
  magazines. Any person who, with intent to profit, directly or indirectly
  thereby, places or causes or produces an advertisement to be  placed  in
  or  affixes  or causes the same to be affixed to a newspaper without the
  consent  of  the  publisher  of  said  newspaper;  or  who  directly  or
  indirectly places or causes or procures an advertisement to be placed in
  or  affixes or causes the same to be affixed to a magazine or periodical
  without the consent of the publisher of such magazine or periodical, and
  in a way calculated to lead the readers thereof  to  believe  that  such
  advertisement   was  circulated  by  such  publisher,  is  guilty  of  a
  misdemeanor.
The placing of an advertisement,  notice,  circular,  pamphlet,  card,
  hand  bill,  printed  notice of any kind in or the affixing thereof to a
  newspaper, magazine, or periodical  is  presumptive  evidence  that  the
  person  or  persons  or  corporation or corporations whose name or names
  appear thereon as proprietor, advertiser, vendor, or exhibitor, or whose
  goods, wares, and merchandise are advertised therein, caused or procured
  the same to be so placed or affixed with intent to profit thereby.