Kars 4 Kids Inc. v. America Can! Cars For Kids., No. 20-2813 (3d Cir. 2021)
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America Can! Cars for Kids and Kars 4 Kids are charities that sell donated vehicles to fund children’s programs. America began receiving donations in the late 1980s and, in the early 1990s, began using the mark “Cars for Kids” in advertising campaigns. Kars first used flyers and bumper stickers, then distributed nationwide mailers. In the early 2000s, Kars began other advertising. In 2003, America noticed Kars’ advertisements in Texas and sent a cease and desist letter. America did not notice Kars’ advertisements in Texas for several years. Kars, however, kept advertising, including in Texas, and procured the URL www.carsforkids.com. In 2013, America sent Kars another cease and desist letter. Kars sued in 2014, bringing federal and state trademark infringement, unfair competition, and trademark dilution claims, and seeking equitable relief. America filed suit in 2015, asserting the same claims and seeking cancelation of Kars’ trademark for 1-877- KARS-4-KIDS under 15 U.S.C. 1119, financial compensation, and a nationwide injunction prohibiting Kars from using the mark.
The Third Circuit held that America did not preserve its challenge to the denial of summary judgment on its trademark cancelation claims; America was first to use its mark in Texas and Kars waived any challenge to the validity of America’s marks; and the district court did not abuse its discretion by declining to award enhanced monetary relief or prejudgment interest. The court remanded for reexamination of the court’s conclusions on laches and disgorgement.
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