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2022 Utah Code
Title 32B - Alcoholic Beverage Control Act
Chapter 5 - Retail License Act
Part 3 - Retail Licensee Operational Requirements
Section 305 - Pricing of alcoholic product -- Other charge.
Universal Citation: UT Code § 32B-5-305 (2022)
32B-5-305. Pricing of alcoholic product -- Other charge.
Amended by Chapter 334, 2011 General Session
- (1)
- (a) A retail licensee may sell, offer for sale, or furnish liquor only at a price fixed by the commission.
- (b) A retail licensee may not sell an alcoholic product at a discount price on any date or at any time.
- (2)
- (a) A retail licensee may not sell, offer for sale, or furnish an alcoholic product at less than the cost of the alcoholic product to the retail licensee.
- (b) A retail licensee may not sell, offer for sale, or furnish an alcoholic product at a special or reduced price that encourages overconsumption or intoxication.
- (c) A retail licensee may not sell, offer for sale, or furnish an alcoholic product at a special or reduced price for only certain hours of the retail licensee's business day, such as a "happy hour."
- (d) A retail licensee may not sell, offer for sale, or furnish more than one alcoholic product for the price of a single alcoholic product.
- (e) A retail licensee may not sell, offer for sale, or furnish an indefinite or unlimited number of alcoholic products during a set period for a fixed price.
- (f) A retail licensee may not engage in a promotion involving or offering a free alcoholic product to the general public.
- (3) As authorized by commission rule, a retail licensee may charge a patron for providing:
- (a) a service related to liquor purchased at the licensed premises; or
- (b) wine service performed for wine carried in by a patron in accordance with Section 32B-5-307.
Amended by Chapter 334, 2011 General Session
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