2005 Minnesota Statutes - 211B.05 — Paid advertisements in news.

     211B.05 Paid advertisements in news. 


    Subdivision 1.    Acceptance of paid advertisements.  A 
 newspaper, periodical, or magazine may not intentionally accept 
 for insertion in the newspaper, magazine, or periodical a 
 political advertisement unless the words "PAID ADVERTISEMENT," 
 and the disclaimer required under section 211B.04 are included 
 at the beginning or end of the advertisement.  The disclaimer 
 must be in a legible text size and font.  A radio station, 
 television station, or cable system may not accept for broadcast 
 a political advertisement unless the words "PAID ADVERTISEMENT" 
 are included at the beginning or end of the advertisement. 


    Subd. 2.    Advertising rates.  Rates charged for 
 advertising to support or oppose a candidate or ballot question 
 must be the same as the charges made for any other political 
 candidate and may be no greater than charges made for any other 
 comparable purpose or use according to the seller's rate 
 schedule. 


    Subd. 3.    Compensation prohibited, except for paid 
 advertisement.  An owner, publisher, editor, reporter, agent, 
 broadcaster, or employee of a newspaper, periodical, magazine, 
 radio or television broadcast station, or cable system may not 
 directly or indirectly solicit, receive, or accept a payment, 
 promise, or compensation, nor may a person pay or promise to pay 
 or in any manner compensate an owner, publisher, editor, 
 reporter, agent, broadcaster, or employee directly or indirectly 
 for influencing or attempting to influence voting at an election 
 or primary through printed material in the newspaper or 
 periodical, or radio, television, or cable broadcast, except as 
 a "PAID ADVERTISEMENT" as provided in this section.  


    Subd. 4.    Unpaid material identification.  Unpaid 
 material published in a newspaper, magazine, or other 
 publication that is:  (1) in unique typeset or otherwise 
 differentiated from other unpaid material, (2) designed to 
 influence or attempt to influence the voting at any election or 
 the passage or defeat of legislation, and (3) not placed on the 
 editorial page must be clearly identified as an editorial 
 opinion. 


    HIST: 1988 c 578 art 3 s 5; 2001 c 143 s 1