Cenegenics, LLC v. Gaines et al, No. 2:2019cv01797 - Document 48 (D. Nev. 2020)

Court Description: ORDER granting 42 Motion to Dismiss; ORDER granting 21 Motion to Dismiss; Case is dismissed without prejudice. Signed by Judge James C. Mahan on 6/12/2020. (Copies have been distributed pursuant to the NEF - JM)

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Cenegenics, LLC v. Gaines et al Doc. 48 1 2 3 4 UNITED STATES DISTRICT COURT 5 DISTRICT OF NEVADA 6 *** 7 CENEGENICS LLC, 8 Plaintiff(s), 9 10 Case No. 2:19-CV-1797 JCM (VCF) ORDER v. DR. RICHARD GAINES, et al., 11 Defendant(s). 12 Presently before the court is defendants’ Dr. Richard Gaines (“Dr. Gaines”) and 13 14 LifeGaines Medical and Aesthetics, LLC’s (“LifeGaines”) (collectively, the “Gaines 15 defendants”) motion to dismiss. (ECF No. 21). Plaintiff Cenegenics, LLC (“Cenegenics”) filed 16 a response (ECF No. 28), to which the Gaines defendants replied. (ECF No. 29). Also before the court is defendants the Anti-Aging Group, LLC (“AAG”) and Sexual MD 17 18 Solutions, LLC dba Gainswave’s (“Sexual MD”) (collectively, the “AAG defendants”) motion to 19 dismiss. (ECF No. 42). Plaintiff filed a response (ECF No. 44), to which the AAG defendants 20 replied. (ECF No. 45). 21 I. Background 22 Cenegenics, a Delaware corporation with a principal place of business in Nevada, 23 initiated the instant action against both the Gaines defendants and the AAG defendants 24 (collectively, “defendants”), alleging that the defendants engaged in trademark infringement, 25 unfair competition, deceptive trade practice, defamation, and business disparagement. (ECF No. 26 1 at 11–16). 27 28 Cenegenics is a company “in the field of age management medicine services.” Id. at 5. Defendants are Cenegenics’ competitors, all of whome are domiciled, incorporated, or have a James C. Mahan U.S. District Judge Dockets.Justia.com 1 principal place of business in Florida. (ECF Nos. 21, 42). In its complaint, Cenegenics alleges 2 that defendants use its trademark without authorization to advertise, promote, and provide 3 competing services on defendants’ websites, amongst other things. (ECF No. 1 at 8). Further, 4 Cenegenics alleges that Dr. Gaines made defamatory and disparaging statements about 5 Cenegenics in a January 2017 podcast. Id. at 10–11. 6 7 In its complaint, Cenegenics alleges that defendants are subject to specific and general personal jurisdiction due to “[d]efendants’ presence in [Nevada] and/or substantial business 8 activity in [Nevada], including at least a portion of the infringement alleged herein.” Id. at 5. 9 Defendants now move to dismiss for lack of personal jurisdiction and failure to state a claim. 10 (ECF Nos. 21, 42). 11 II. Legal Standard 12 Federal Rule of Civil Procedure 12(b)(2) allows a defendant to move to dismiss a 13 complaint for lack of personal jurisdiction. See Fed. R. Civ. P. 12(b)(2). To avoid dismissal 14 under Rule 12(b)(2), a plaintiff bears the burden of demonstrating that its allegations establish a 15 prima facie case for personal jurisdiction. See Boschetto v. Hansing, 539 F.3d 1011, 1015 (9th 16 Cir. 2008). Allegations in the complaint must be taken as true, and factual disputes should be 17 construed in the plaintiff’s favor. Rio Props., Inc. v. Rio Int’l Interlink, 284 F.3d 1007, 1019 (9th 18 Cir. 2002). 19 Personal jurisdiction is a two-prong analysis. First, an assertion of personal jurisdiction 20 must comport with due process. See Wash. Shoe Co. v. A-Z Sporting Goods Inc., 704 F.3d 668, 21 22 672 (9th Cir. 2012). Next, “[w]hen no federal statute governs personal jurisdiction, the district court applies the law of the forum state.” Boschetto, 539 F.3d at 1015; see also Panavision Int’l 23 L.P. v. Toeppen, 141 F.3d 1316, 1320 (9th Cir. 1998). However, Nevada’s “long-arm” statute 24 applies to the full extent permitted by the due process clause, so the inquiry is the same, and the 25 court need only address federal due process standards. See Arbella Mut. Ins. Co. v. Eighth 26 Judicial Dist. Court, 134 P.3d 710, 712 (Nev. 2006) (citing Nev. Rev. Stat. § 14.065); see also 27 Boschetto, 539 F.3d at 1015. 28 James C. Mahan U.S. District Judge -2- 1 Two categories of personal jurisdiction exist: (1) general jurisdiction and (2) specific 2 jurisdiction. See Helicopteros Nacionales de Colombia, S.A. v. Hall, 466 U.S. 408, 413–15 3 (1984); see also LSI Indus., Inc. v. Hubbell Lighting, Inc., 232 F.3d 1369, 1375 (Fed. Cir. 2000). 4 “[T]he place of incorporation and principal place of business are paradigm bases for 5 general jurisdiction.” Daimler AG v. Bauman, 571 U.S. 117, 137 (quotation marks and citation 6 omitted). A court may also assert general jurisdiction over a defendant when the plaintiff shows 7 that “the defendant has sufficient contacts that approximate physical presence.” In re W. States 8 Wholesale Nat. Gas Litig., 605 F. Supp. 2d 1118, 1131 (D. Nev. 2009) (internal quotation marks 9 and citations omitted). In other words, the defendant’s affiliations with the forum state must be 10 so “continuous and systematic” so as to render the defendant essentially “at home” in that forum. 11 See Daimler AG v. Bauman, 571 U.S. 117, 137 (2014). General jurisdiction is appropriate even 12 if the defendant’s continuous and systematic ties to the forum state are unrelated to the litigation. 13 See Tuazon v. R.J. Reynolds Tobacco Co., 433 F.3d 1163, 1171 (9th Cir. 2006) (citing 14 Helicopteros Nacionales de Colombia, S.A., 466 U.S. at 414–16). Alternatively, the Ninth Circuit has established a three-prong test for analyzing an 15 16 assertion of specific personal jurisdiction: 17 (1) The non-resident defendant must purposefully direct his activities or consummate some transaction with the forum or resident thereof; or perform some act by which he purposefully avails himself of the privilege of conducting activities in the forum, thereby invoking the benefits and protections of its laws; 18 19 20 (2) the claim must be one which arises out of or relates to the defendant’s forum-related activities; and 21 (3) the exercise of jurisdiction must comport with fair play and substantial justice, i.e., it must be reasonable. 22 23 Schwarzenegger v. Fred Martin Motor Co., 374 F.3d 797, 802 (9th Cir. 2004). 24 III. Discussion 25 As an initial matter, Federal Rule of Civil Procedure 12(d) specifies that matters outside 26 the pleadings may convert a motion under Rule 12(b)(6) or Rule 12(c) into a motion for 27 28 James C. Mahan U.S. District Judge summary judgment. Fed. R. Civ. P. 12(d). Despite the Gaines defendants’ argument that “a court may not consider any material beyond the pleadings” (ECF No. 29 at 3), this standard -3- 1 applies only to motions to dismiss for failure to state a claim and motions for judgment on the 2 pleadings. See id. 3 By contrast, “[t]he court may consider evidence presented in affidavits to assist in its 4 determination” of personal jurisdiction. Doe v. Unocal Corp., 248 F.3d 915, 922 (9th Cir. 2001); 5 see also Omeluk v. Langsten Slip & Batbyggeri A/S, 52 F.3d 267, 268 (9th Cir. 1995) 6 (classifying motion as one for dismissal, not summary judgment, where district court considered 7 declarations, deposition testimony, and other submitted evidence); Amba Marketing Systems, Inc. 8 v. Jobar International, Inc., 551 F.2d 784, 787 (9th Cir. 1977) (noting that to meet burden of 9 establishing personal jurisdiction, plaintiff “could not simply rest on the bare allegations of its 10 complaint, but rather was obligated to come forward with facts, by affidavit or otherwise, 11 supporting personal jurisdiction”). Accordingly, the court is not prohibited from considering 12 Cenegenics’ attached declarations to the extent that they are helpful in ruling on the instant 13 motion. 14 Defendants argue that the court should dismiss Cenegenics’ complaint for lack of 15 personal jurisdiction. (See ECF Nos. 21, 42). Cenegenics maintains that the court has personal 16 jurisdiction over defendants. (ECF No. 1 at 5). The court will therefore address whether it has 17 either general or specific jurisdiction over defendants. 18 A. General jurisdiction 19 The court first turns to the “paradigmatic” bases for general jurisdiction over a 20 corporation: the place of incorporation and principal place of business. Daimler, 571 U.S. at 21 137. If those bases are inapplicable, the court considers whether defendants have engaged in 22 “substantial, continuous, and systematic courses of business” that essentially render it “at home” 23 in Nevada. Id. at 137–38. The Ninth Circuit has held that general jurisdiction does not exist in 24 situations where a corporation is not registered in the forum, has no officers or employees in the 25 forum, has no registered agent in the forum, and has not paid taxes in the forum. Mavrix Photo, 26 Inc. v. Brand Techs., Inc., 647 F.3d 1218, 1225 (9th Cir. 2011). 27 28 James C. Mahan U.S. District Judge -4- 1 First, the court cannot assert general jurisdiction over defendants because none of them 2 are incorporated or maintain principal places of business in Nevada. (See ECF Nos. 21, 42). 3 Similarly, Dr. Gaines is a Florida resident.1 (ECF No. 21 at 7). 4 Next, the court cannot assert general jurisdiction over defendant corporations LifeGaines 5 or the AAG defendants, because neither has continuous and systematic contacts that would 6 render it “at home” within Nevada. See Daimler, 571 U.S. at 137. To the contrary, defendants 7 contend—and Cenegenics does not dispute—that defendants “are not incorporated or registered 8 to do business in Nevada, have never maintained any offices or other company facilities in 9 Nevada, have never employed any individuals in Nevada, and have never appointed an agent for 10 11 service of process in Nevada.” (ECF No. 42 at 7). B. Specific jurisdiction 12 The court now turns to the Ninth Circuit’s three-prong Schwarzenegger test to determine 13 whether it may exercise specific personal jurisdiction over the defendants. Schwarzenegger, 374 14 F.3d at 802. “The plaintiff bears the burden of satisfying the first two prongs of the test. If the 15 plaintiff fails to satisfy either of these prongs, personal jurisdiction is not established in the forum 16 17 state.” Id. (citations omitted). Because the court finds that the second prong of the Schwarzenegger test is dispositive, 18 the court need not address the first or third prongs. The second prong asks whether the plaintiff’s 19 claim arises out of the forum-related activities of the defendant. Id. The Ninth Circuit applies a 20 “but for” test to analyze whether a “direct nexus exists between those [activities] and the cause of 21 action.” Fireman’s Fund Ins. Co. v. Nat’l Bank of Cooperatives, 103 F.3d 888, 894 (9th Cir. 22 1996); In re W. States Wholesale Nat. Gas Antitrust Litig., 715 F.3d 716, 742 (9th Cir. 2013). 23 24 In the instant action, the question is not—as Cenegenics suggests—whether the instant claims would have arisen “but for the defendants’ alleged conduct.” (ECF Nos. 28, 44). Rather, 25 the question is whether Cenegenics’ claims would have arisen but for the defendants’ activity in 26 Nevada. See Rippey v. Smith, 16 Fed. App’x. 596, 599 (9th Cir. 2001). For the reasons that 27 follow, the court finds they would not. 28 1 James C. Mahan U.S. District Judge Thus, the court need not reach Cenegenics’ alter ego arguments. -5- 1 Cenegenics has alleged six causes of action: trademark infringement under state and 2 federal law, unfair competition, deceptive trade practice, defamation, and business 3 disparagement. 4 infringement, unfair competition, and deceptive trade practice stem from defendants’ use of Cenegenics’ allegations regarding trademark (ECF No. 1 at 11–15). 5 competing services on defendants’ websites and through defendants’ internet practices. Id. at 8– 6 14. 7 publications and statements made by defendants. Id. at 10–11. The only specific allegations 8 pertain to a podcast in which Dr. Gaines referenced Cenegenics. Id.; EFC No. 28–8. Cenegenics’ allegations regarding defamation and business disparagement stem from 9 These assertions do not establish the required affiliation between the defendants’ contacts 10 with Nevada and the present action. First, Cenegenics does not allege that the maintenance of 11 defendants’ websites takes place in Nevada. Next, Cenegenics does not allege that the 12 defamation or disparagement, specifically the referenced podcast, took place in Nevada. 13 Alternatively, Cenegenics argues that Dr. Gaines’ former relationship and training2 with 14 Cenegenics, along with defendants’ promotion of products to consumers in Nevada,3 are enough 15 to establish this affiliation. (ECF Nos. 28, 44). These arguments fail because they are too far 16 removed from the pleaded causes of action to establish a direct nexus as required by the “but for” 17 test. See Bristol-Myers Squibb Co. v. Superior Court, 137 S. Ct. 1773, 1781 (2017) (holding that 18 specific jurisdiction does not exist if there is no direct nexus between the forum, regardless of the 19 extent of the defendant’s unconnected activities in the state). Moreover, defendants do not 20 market their products to Nevada exclusively, and therefore, this activity cannot be the “but for” 21 cause of harm to Cenegenics. (ECF No. 1 at 2). 22 23 24 25 2 26 27 Dr. Gaines received training at Cenegenics, located in Nevada, in 2005. (ECF No. 28 at 1). Cenegenics argues that this relationship and training are what “he relies on as the basis for his defamatory and disparaging statements.” Id. at 12. Specifically, Cenegenics references defendants’ hosting of a July 2018 “cocktail reception” party at a Las Vegas hotel, as well as general promotion of defendants’ products in Nevada. (ECF No. 44 at 11). 3 28 James C. Mahan U.S. District Judge -6- 1 Accordingly, Cenegenics has not met its burden of establishing general or specific 2 jurisdiction over defendants. Because this court finds that it has no personal jurisdiction over the 3 defendants, it need not reach defendants’ motions to dismiss for failure to state a claim. 4 Consequently, the motions to dismiss are granted and Cenegenics’ complaint is 5 dismissed. However, the court finds that the jurisdictional deficiency could possibly be cured. 6 Thus, the court dismisses Cenegenics’ complaint without prejudice. 7 IV. Conclusion 8 Accordingly, 9 IT IS HEREBY ORDERED, ADJUDGED, and DECREED that the Gaines defendants’ 10 11 12 13 14 15 motion to dismiss (ECF No. 21) be, and the same hereby is, GRANTED. IT IS FURTHER ORDERED that the AAG defendants’ motion to dismiss (ECF No. 42) be, and the same hereby is, GRANTED and the case is DISMISSED without prejudice. DATED June 12, 2020. __________________________________________ UNITED STATES DISTRICT JUDGE 16 17 18 19 20 21 22 23 24 25 26 27 28 James C. Mahan U.S. District Judge -7-

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