Mendoza et al v. Iovate Health Sciences USA, Inc et al, No. 3:2009cv02370 - Document 61 (S.D. Cal. 2010)

Court Description: ORDER Denying Defendants' 40 Motion to Dismiss Plaintiffs' Fraud Claim (Count VIII) and Illinois Consumer Fraud Claim (Count IX) and Granting Leave to Amend As to Any Claim of Fraud by Omission. The Court grants Plaintiffs 21 days leave to amend any claim for common law fraud by omission. The time to amend shall run from the date of entry of this order. Signed by Judge Barry Ted Moskowitz on 6/1/10. (vet)(jrl).

Download PDF
Mendoza et al v. Iovate Health Sciences USA, Inc et al Doc. 61 1 2 3 4 5 6 7 UNITED STATES DISTRICT COURT 8 SOUTHERN DISTRICT OF CALIFORNIA 9 10 11 CASE NO. 09MD2087-BTM (AJB) 12 IN RE HYDROXYCUT MARKETING AND SALES PRACTICES LITIGATION 13 ________________________________ 14 FLOR E. MENDOZA and RENE MENDOZA, 15 16 17 18 19 20 21 22 23 (S.D. Cal. No. 09CV2370) ORDER DENYING DEFENDANTS’ MOTION TO DISMISS PLAINTIFFS’ FRAUD CLAIM (COUNT VIII) AND ILLINOIS CONSUMER FRAUD CLAIM (COUNT IX) AND GRANTING LEAVE TO AMEND AS TO ANY CLAIM OF FRAUD BY OMISSION Plaintiff, vs. IOVATE HEALTH SCIENCES U.S.A., INC., IOVATE HEALTH SCIENCES INTERNATIONAL, INC., IOVATE HEALTH SCIENCES GROUP, INC., IOVATE HEALTH RESEARCH, INC., IOVATE HC 2005 FORMULATIONS, LTD., MUSCLETECH, INC., MUSCLETECH RESEARCH AND DEVELOPMENT, INC., and WAL-MART STORES, INC., Defendants. 24 25 Pursuant to Federal Rule of Civil Procedure 9(b), defendants Iovate Health Sciences 26 U.S.A., Inc., Iovate Health Sciences International, Inc., Iovate Health Sciences Research, Inc., 27 and HDM Formulations, Ltd. (“Defendants”) have filed a motion to dismiss Plaintiffs’ fraud claim 28 as pled in Count VIII and Plaintiffs’ Illinois Consumer Fraud and the Deceptive Business 1 09MD2087 Dockets.Justia.com 1 Practices Act (“Illinois Consumer Fraud Act”) claim as pled in Count IX of Plaintiffs’ Second 2 Amended Complaint. For the reasons set forth below, Defendants’ motion to dismiss (“Motion”) 3 is DENIED. The Court denies the Motion on the grounds that the Second Amended Complaint 4 alleges facts sufficient to state a claim for both common law fraud and a violation of the Illinois 5 Consumer Fraud Act against the Defendants. 6 particularity that is required by Federal Rule of Civil Procedure 9(b). Nevertheless, with regard 7 to any claim of fraud by omission, the Court holds Plaintiffs have failed to adequately state the 8 elements the claim. The Court, however, grants Plaintiffs 21 days leave to amend as to any 9 claim of common law fraud by omission. 10 Plaintiffs have pled those facts with the I. BACKGROUND 11 On June 5, 2009, Plaintiffs filed a complaint in the District Court for the Northern District 12 of Illinois (N.D. Ill. Case No. 09-CV-3415). On September 29, 2009, Plaintiffs filed a First 13 Amended Complaint. On October 23, 2009, the case was transferred by the Panel on 14 Multidistrict Litigation (“MDL”) to the Southern District of California. Upon transfer, the case 15 became part of the pending MDL entitled In re Hydroxycut Marketing and Sales Practices 16 Litigation (09md2087), and was assigned a separate civil case number in the Southern District 17 of California (09cv2370). On December 15, 2009, Plaintiffs filed a Second Amended Complaint 18 (“SAC”) in the MDL action in the Southern District of California. On January 22, 2010, 19 Defendants filed a Motion to Dismiss Counts VIII and IX of the SAC pursuant to Federal Rule 20 of Civil Procedure 9(b). 21 II. STANDARD 22 A motion to dismiss under Federal Rule of Civil Procedure 9(b) tests the sufficiency of 23 a plaintiff’s statement of a claim for fraud. Rule 9(b) requires that a plaintiff state a claim for 24 fraud with particularity as follows: 25 26 27 In alleging fraud or mistake, a party must state with particularity the circumstances constituting fraud or mistake. Malice, intent, knowledge, and other conditions of a person’s mind may be alleged generally. Fed. R. Civ. P. 9(b). 28 2 09MD2087 1 A court may dismiss a claim of fraud when its allegations fail to satisfy Rule 9(b) 's heightened 2 pleading requirements. Vess v. Ciba-Geigy Corp. U.S.A., 317 F.3d 1097, 1107 (9th Cir.2003). 3 III. DISCUSSION 4 Plaintiff, Flor E. Mendoza, alleges that, after ingesting Hydroxycut products 5 manufactured, marketed and sold by defendants, she became lethargic and jaundiced as a 6 result of damage to her liver and ultimately required a liver transplant. SAC ¶¶ 69-70. In the 7 SAC, Plaintiffs bring nine claims against the defendants, including “Count VIII” for “Fraud and 8 Misrepresentation” and “Count IX” for “Illinois Consumer Fraud and Deceptive Business 9 Practices Act.” SAC ¶¶ 129-144. 10 Defendants have moved to dismiss Counts VIII and IX on the ground that Plaintiffs have 11 failed to plead these claims with the particularity that is required by Rule 9(b). Specifically, 12 Defendants contend that Plaintiffs fail to provide sufficient factual details to support either their 13 common law fraud or statutory consumer fraud theories. Upon review of the SAC, the Court 14 holds Plaintiff has alleged her fraud claims with sufficient particularity as follows: 15 A. 16 Under Illinois law, the elements of a cause of action for fraud are: 17 (1) a false statement of material fact; (2) known or believed to be false by the party making the statement; (3) intent to induce the other party to act; (4) action by the other party in reliance on the truth of the statement; and (5) damage resulting from such reliance. In addition, the reliance by the other party must be justified. 18 19 Common Law Fraud by Misrepresentation 20 Abshire v. Stoller, 235 Ill. App. 3d 849, 854-55 (Ill. App. 1992) (internal citations omitted). In an 21 action in federal court, Federal Rule of Civil Procedure 9(b) requires that each of these elements 22 be pled with particularity. Courts have interpreted Rule 9(b) to mean that the pleader must state 23 the time, place and specific content of the false representations as well as the identities of the 24 parties to the misrepresentation. Alan Neuman Prods., Inc. v. Albright, 862 F.2d 1388, 1393 (9th 25 Cir.1988). As Defendants point out, averments of fraud must be accompanied by the “who, 26 what, when, where, and how” of the misconduct charged. See Cooper v. Pickett, 137 F.3d 616, 27 627 (9th Cir.1997); see also, DiLeo v. Ernst & Young, 901 F.2d 624, 627 (7th Cir. 1990). 28 3 09MD2087 1 2 The Court has reviewed the SAC as a whole and finds that Plaintiff has specifically pled the following: 3 4 (1) The time period during which allegedly fraudulent representations and omissions took place (February 2009 through April 22, 2009). SAC ¶ 68. 5 (2) The specific representations made. SAC ¶¶ 50, 51, 130, 131. Plaintiff attaches a 6 photograph of the type of Hydroxycut product she purchased, which shows some of the 7 statements on the bottle and clearly identifies the Hydroxycut product Plaintiff ingested was 8 “Hydroxycut Rapid Release Caplets.” SAC, Exhibit 1. 9 (3) The identity of the parties who made the representations. The SAC defines “Product 10 Defendants” and identifies with sufficient particularity the relationships, activities and roles of 11 each. SAC ¶¶ 5-11, 14-15. 12 (4) Knowledge by the Product Defendants, at the time Plaintiff was purchasing the 13 Hydroxycut, that serious questions about the safety of Hyrdroxycut had already been raised and 14 that 23 cases of liver damage had been reported before Plaintiff took Hydroxycut. SAC ¶ 134, 15 135. 16 17 (5) Injury. Plaintiff became ill after ingesting Hydroxycut and ultimately required a liver transplant on May 16, 2009. SAC ¶ 69. 18 Plaintiff further alleges she trusted the Product Defendants and relied on their reputations 19 in deciding to purchase Hydroxycut and was misled by the Product Defendants’ deceptive 20 marketing scheme into thinking that Hyrdroxycut was healthy and safe for use, which, according 21 to Plaintiff, was false and misleading since the Hydroxycut Products caused liver problems and 22 other health problems. SAC ¶ 68. The SAC, therefore, contains the elements of fraud and 23 misrepresentation as well as the “who, what, when, where, and how” that is required at the 24 pleading stage. 25 B. 26 Illinois courts have long recognized that a representation, even though technically true, 27 may nevertheless be fraudulent where it omits qualifying material reasoning that a half-truth is 28 sometimes more misleading than an outright lie. See Brown v. Broadway Perryville Lumber Co., Fraud by Omission 4 09MD2087 1 156 Ill. App. 3d 16, 23 (Ill. App. 1987). In the opposition to the Motion to Dismiss, Plaintiffs 2 assert they have not only pled a claim for fraud by misrepresentation, but also a claim for fraud 3 by omission. The Court disagrees. Plaintiffs have not adequately pled a claim for common law 4 fraud by omission under Illinois law. The allegations in the SAC do not meet the heightened 5 standard of particularity required by Fed. R. Civ. P. 9(b). While paragraph 68 of the SAC 6 suggests a claim of fraud by omission, it simply lacks the requisite detail. 7 In order to state a claim of fraud by omission or concealment, Plaintiff must specifically 8 allege (in addition to the elements of fraud as set forth above) that the defendant concealed a 9 material fact when it was under a duty to disclose to the plaintiff. See Coca-Cola Co. Foods Div. 10 v. Olmarc Packaging Co., 620 F. Supp. 966, 973-74 (N.D. Ill. 1985). A duty to disclose may 11 arise as a result of a fiduciary or confidential relationship or where a party places trust and 12 confidence in another thereby placing one party in a position of influence. See Connick v. 13 Suzuki Motor Co., 174 Ill. 2d 482, 500 (1996). Silence accompanied by deceptive conduct or 14 suppression of material facts results in active concealment, and then it becomes the duty of a 15 person to speak. State Sec. Ins. Co. v. Frank B. Hally & Co., 258 Ill. App. 3d 588, 591 (Ill. App. 16 1994). 17 The SAC lacks sufficient detail for the Court to discern that defendants failed to disclose 18 material information or that a duty exists under the facts in this case. Nevertheless, based on 19 Plaintiffs descriptions of their intended case against defendants, the Court grants Plaintiffs leave 20 to amend to sufficiently allege any claim for common law fraud by omission. 21 B. Illinois Consumer Fraud Act 22 To state a claim under the Illinois Consumer Fraud Act, a complaint must set forth 23 specific facts showing: (1) a deceptive act or practice by the defendant; (2) the defendant's 24 intent that the plaintiff rely on the deception; (3) the deception occurred in the course of trade 25 or commerce; (4) the consumer fraud proximately caused the plaintiff's injury; and (5) to bring 26 a civil suit for damages, the plaintiff suffered actual damage as a result. See 815 ILCS 505/1, 27 et seq. (2006); White Daimler Chrysler Corp., 368 Ill. App. 3d 278, 283 (Ill. App. 2006); 28 Saltzmann v. Enhanced Billing, Inc., 348 Ill. App. 3d 740 (Ill. App. 2004). Plaintiff’s reliance is 5 09MD2087 1 not an element of statutory consumer fraud. Connick v. Suzuki Motor Co., 174 Ill. 2d 483, 501 2 (1996). 3 In an action in federal court, these elements must be pled with particularity pursuant to 4 Fed. R. Civ. P. 9(b). Costa v. Mauro Chevrolet, Inc., 390 F. Supp. 2d 720, 731 (N.D. Ill. 2005). 5 Thus, Plaintiffs’ assertion that the Court’s analysis is governed by Fed. R. Civ. P. 12(b)(6) is 6 incorrect. 7 The Illinois Consumer Fraud Act should be liberally construed. See e.g., Connick, 174 8 Ill. 2d at 503. Moreover, in reviewing the legal adequacy of a claim under the Illinois Consumer 9 Fraud Act, the Court must interpret the allegations in the light most favorable to plaintiff. Id. In 10 light of these principles and upon reading the SAC as a whole, the Court holds Plaintiffs have 11 pled facts with sufficient particularity which, if true, would state a claim under the Illinois 12 Consumer Fraud Act. See SAC ¶¶ 5-11, 14-15, 50, 51, 68, 69, 130, 131, 130-137, 138-144 13 and Exhibit 1. 14 Furthermore, unlike Plaintiff’s claim for common law fraud by concealment, the Court 15 holds Plaintiff has stated a claim for concealment under the Illinois Consumer Fraud statute. 16 An omission or concealment of a material fact in the conduct of trade or commerce constitutes 17 consumer fraud. See Connick, 174 Ill. 2d at 504. A material fact exists where a buyer would 18 have acted differently knowing the information, or if it concerned the type of information upon 19 which a buyer would be expected to rely in making a decision whether to purchase. Id. at 505. 20 It is unnecessary to plead a common law duty to disclose in order to state a claim of consumer 21 fraud based on an omission or concealment. See Celex Group, Inc. v. Executive Gallery, Inc., 22 877 F. Supp. 1114, 1129 (N.D. Ill.1995). 23 24 Accordingly, Defendants’ Motion to Dismiss Count IX of the SAC is denied. III. CONCLUSION 25 Defendants’ Motion to Dismiss is DENIED as stated above. As to Counts VIII and IX, 26 the Court holds Plaintiff has alleged sufficiently detailed facts to state a claim for fraud by 27 misrepresentation as well as Illinois Consumer Fraud. The Court holds, however, that despite 28 Plaintiffs stated intentions to do so, they have failed to plead a claim for common law fraud by 6 09MD2087 1 omission. The Court grants Plaintiffs 21 days leave to amend any claim for common law fraud 2 by omission. The time to amend shall run from the date of entry of this order. 3 IT IS SO ORDERED. 4 5 DATED: June 1, 2010 6 7 Honorable Barry Ted Moskowitz United States District Judge 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 7 09MD2087

Some case metadata and case summaries were written with the help of AI, which can produce inaccuracies. You should read the full case before relying on it for legal research purposes.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.